IMPULSIVELY CREATIVE
Designed in Figma & built in Wix Studio
PROJECT DESCRIPTION
My client requested a complete redesign of her blog website that highlights her interior design, gardening, and other creative projects.
MY ROLE
I served as the lead designer, in charge of all design decisions from low-fidelity wireframing to publishing the site. I also created their personal branding by designing a new logo, business cards, and marketing collateral.
STYLE PROGRESSION
CHALLENGES
My biggest challenge was balancing the client’s vision with my own design expertise. She initially envisioned a bright and colorful website to showcase her creative energy, but I raised concerns about accessibility and user experience, noting that an overly vibrant palette might overwhelm some users. I guided her toward a more refined approach that still captured her personality without relying heavily on bold colors and patterns.
As my first freelance website design project, this experience taught me how to navigate client communication effectively and consider primary audiences.